Integrated promotion planning in SAP with RapidRetail Promotion Planning & Calendar at Volg
Founded in 1886, the Volg Group is part of the Fenaco Cooperative
Swiss convenience store retail organisation in the German and French-speaking
parts of Switzerland, headquartered in WinterthurStore formats: Volg village shops, TopShop petrol station shops and Prima sales outlets
586 Volg shops, 231 outlets of independent retailers, 107 TopShops at AGROLA service stations,
924 supplied points of saleSupply via 3 distribution centres
Revenue CHF 1.768 million (2020)
Further information: www.volg.ch
Success Story
Integrated promotion planning in SAP with RapidRetail Promotion Planning & Calendar at Volg
Challenge
Volg selected retailsolutions' RapidRetail Promotion Planning & Calendar (PP&C) add-on to optimise the planning and analysis of all marketing activities beyond SAP standard capabilities.
Holistically integrated promotion planning process without media discontinuities
Consistent monitoring of advertising budgets
Modern and clear user interface (Fiori surface)
Convenient operation through mass maintenance, drag-and-drop and visual display
Low support effort / high economic efficiency due to reduced interfaces
Solution & Benefits
RapidRetail Promotion Planning & Calendar
As part of the introduction of the holistic promotion planning solution, the RapidRetail Promotion Planning & Calendar solution was installed directly on the SAP ERP system.
Solution
(Visual) rough planning of activities, advertising material and advertising spaces on an annual basis
Personalised views with mass maintenance
Intuitive management through drag and drop as well as copy paste
Fully integrated promotion process with integration in pricing, condition contract and advertising agency
Benefits
Time savings in the end-to-end process (copy and paste, real-time processing)
Improved transparency, evaluation options and greatly reduced susceptibility to error
Reduced effort for a future upgrade to S/4HANA through Fiori App and standardised interfaces
Short project duration of only 3 months