Despite rapidly changing consumer habits, many companies in the retail sector still rely on traditional methods of demand planning. However, with increasing market uncertainty and the influence of social media on purchasing behaviour, it is becoming increasingly important for retailers to act faster and more precisely. Modern tools such as Unified Demand Forecast (UDF) are revolutionising demand planning and increasing efficiency throughout the supply chain. Read the german article about how these technologies are helping companies to successfully meet today's challenges thanks to intelligent data analysis and automated replenishment planning.
